Revenue Model

How Shelly earns revenue and funds operations.

Shelly generates revenue from two primary sources. The first is the spread between compute cost and agent pricing. The second is platform fees on mining earnings.

Agent tier revenue

Shelly procures hashpower at wholesale rates. That supply comes from NiceHash, Mining Rig Rentals, or the contributor network.

Users pay hourly rates for the agent tier they choose. Shelly’s margin is the difference between compute cost and the tier price paid by the user.

As the contributor network grows, that margin can improve. Contributor-supplied hardware is typically cheaper than buying external hashpower on demand.

Platform fee on user earnings

Shelly takes a 10% platform fee on mining earnings before payout.

This fee funds:

• infrastructure

• API costs

• NiceHash access

• CoinGecko and WhatToMine data

• RPC providers

• bridging and conversion gas

• ongoing product development

Early users receive reduced fees during the first 90 days after launch. This is part of the Shelly Launch Incentive program.

Contributor fee

Contributors who provide compute earn mining rewards generated by their hardware. Shelly takes a 15% platform fee from those contributor earnings.

That fee covers:

• network coordination

• the agent intelligence layer

• payout processing

Why this model works

The model aligns platform growth with network efficiency.

More contributors reduce compute costs. Lower compute costs improve platform margins. Better margins support better pricing, stronger incentives, and more data for optimization.

The goal is to bootstrap usage, gather real operating data, and improve the network over time.